lucky cloud: skincare packaging and branding

Lucky Cloud are an award-winning skincare brand who are all natural, eco-friendly, vegan-friendly and sustainable. Their products are lovingly made with natural ingredients to nourish and feed your skin. Lucky Cloud already had an established logo so we kept the current logo but added bespoke and cheerful illustrations, updated the packaging and looked at the refreshing whole brand experience based on our ‘Blooming Botanical’s brand concept. Illustration collaboration with The Joyful Creative.


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Working with Charlotte was such a joyful experience. Seeing my thoughts and feelings for Lucky Cloud coming to life via her and The Joyful Creative’s beautiful designs and illustrations was one of, if not THE highlight of 2020.”

Lucy, founder of Lucky Cloud Skincare


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I'm taking part in a series of pledges to create a fairer more sustainable business world.

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