original & impactful brand experiences for businesses that want to change the world.

DOWNLOAD MY FREE BRANDING GUIDE

I collaborate with ambitious big thinkers, people who do things differently and have a bold vision for the future. Through in-depth brand strategy, immersive brand exploration and awe-inspiring creative concepts and design, I’ll create a unique and original brand experience ready to make your bold vision a reality.

“The Kind Store is now a company that I’m proud to show off. Improving my branding has enabled many things. Firstly, a greater brand awareness and improved customer engagement as I now have a recognisable logo and colour palette. The store feels like a proper store rather than a ‘one-woman-band’ and we’ve been featured in Forbes, the Guardian and other publications. Magazines such as Vegan Life have also been keen to hear from me about building a business.”

Natasha Tyler

The Kind Store

have a one-off design project? Check out ‘The Design Day’ service

BRANDING IS HOW YOU EMOTIONALLY CONNECT WITH YOUR FUTURE CUSTOMERS. IT’S YOUR VISUAL STORY.

THE AUTHENTIC brand experience

You believe in what you do and work hard to provide your amazing products and services with soul and passion. But your visual identity doesn’t seem to reflect the quality of your offer and you know it’s stopping your brand from growing and transforming.

As my signature branding design package, you’ll join the many leading brands who have transformed their brand identity with an inspiring brand experience that has supported them to grow their business beyond their wildest dreams!

* 6-8 week waiting list. I only take on a limited number of projects so every brand receives a personal and thoughtful experience

Get in touch about your project

my intuitive brand creation process

BRAND EXPLORATION

First, we will explore your values, your beliefs, your competitors, your dream customers and what sets you apart in an indepth and collaborative exploration session. We will make sure we are crafting a brand that truly meets your business dreams and objectives.

Week 1-2

BRAND immersion

Then, we will immerse ourselves in your brand, your world, your customers and work out how we will communicate your unique mission. We’ll use our hearts and our heads to create a brand identity that will cut through the noise and reach those people who need your brand in their lives.

Week 2-5

BRAND creation

We will bring your brand essence to life through innovative design, creative assets and optional extras including packaging design, brand tone of voice, and website design. You’ll receive a complete brand book and brand pack which will include everything you will need to confidently launch your brand to the world.

Week 6-8

includes...

Brand Strategy & Positioning
Brand Exploration
Unique Brand Concept
Brand Book
Brand mark and visual elements
Branded templates
Bespoke illustrations/patterns
Brand experience items
Photography style guide + more!
add ons…
+ Brand tone of voice
+ Packaging Concepts
+ Squarespace Website

Get in touch about your project

trusted by

Zero Waste Path Sustainable Branding Packaging Design

KIND WORDS & REVIEWS…

We are so in love with our new branding! Charlotte was able to understand what we wanted even before we did, and in the few weeks since we launched the new branding I have already seen many benefits!

I love how now we have a unique and cohesive look across our social media channels, website and packaging, it is already helping to make us look more like a "proper" business, without losing the independent and handcrafted side of it. Understanding better our identity and having a brand that allows us to communicate it well is helping us grow and reach more people. Thank you so much Charlotte for the amazing job!

Bianca & Giulio, Founders of Zero Waste Path

We are now commissioning Charlotte and her team for the second time as she is a dream to work with and has created the ideal campaign for us in a short space of time! Charlotte comes across not only passionate about design but also about using her skills and experience to make social change. Charlotte helped us to visualise and brand a city-wide strategy all about the importance of adult learning and fair and equal opportunities for all. Charlotte you are generally a lovely person to work with and I am looking forward to continuing to grow our relationship!

Sherelle Fairweather, Manchester City Council | Work & Skills Project Leader

Charlotte was amazing to work with, exceptionally patient and provided us with great guidance. This was our first time working on creating our brand with anyone outside of our team, she really understood who we are and what feelings we are trying to convey. Great experience!

Leah Tremblay

Green Ninja

have a one-off design project? Check out ‘The Design Day’ service

hello I’m Charlotte, your brand creator + strategist!

I’ve worked with some of the leading ethical and sustainable brands, creating brand experiences that have helped them grow into successful, dream businesses.

Before Creative Wilderness I learnt my design and branding craft at big design and advertising agencies. I’ve created packaging designs for Wilkinson Sword, pitched campaign concepts to Vanish and KP nuts, created branded materials for Peroni to name a few! I understand what these big brands do well, and also how to apply some of these principles to make independent brands like yours have a big impact.

I love getting out into nature, wild swimming, and exploring in my new VW T4 campervan ‘Autumn’.

FREQUENTLY ASKED QUESTIONS…

DO I NEED TO PAY A DEPOSIT?

Yes I require a 50% deposit before starting any design job. I then let you know when the final payment will be due. For bigger projects I normally split this out so you can plan your finances.

CAN YOU DESIGN MY WEBSITE?

Yes along with branding I also create websites and offer a range of packages to suit different budgets. I can also guide you on how to update the text and add blog posts to your site once we have built your site. I can create fully bespoke websites too including Shopping functionality.

DO WE NEED TO MEET UP TO START A PROJECT?

I work with people around the world and find that Zoom is a great way to connect if you don't like nearby. If you are around the Manchester, Cheshire and Stockport area then we can meet up at the start of the project. I'm also happy to chat things through over email too.

HOW LONG WILL IT TAKE?

Generally, branding projects take 4-8 weeks depending on which add-on items you go for. I schedule a limited number of projects each month so you have my full dedicated time and we have project milestones that ensure your brand identity stays on track.

WILL IT JUST BE YOU WORKING ON MY PROJECT?

I'll be your only contact and I generally have a very big part in all projects. Sometimes I may bring in a collaborator such as an illustrator or web developer if I think your project needs it. If you are looking for a team to help then take a look at my Ethical Collective.

I'M WORRIED ABOUT TAKING THE LEAP AND BOOKING YOU!

Take a good look through my projects and testimonials so you can get a feel for my work. I always have a video/voice chat before we agree as it's so important we connect and are the right fit. We do a very in-depth brand exploration at the start and visual reference activity so that I can truly understand your brand and where to take it. I'll then show you a moodboard to give you an idea of the style before I go off and design to make sure you are happy with everything. My quote also includes one revision to the designs and 30 day post-project support just in case anything pops up as you apply your branding!