sustainable branding & design for purpose-driven brands



grow your business with an unforgettable brand design and website experience.

Welcome to the full-service, sustainable branding and design agency with a personal (and ethical) touch.

You’ve been craving a brand that feels iconic… one that lives and breathes your ethics. That feels deeply rooted in everything you stand for, regardless of the ever-changing trends that pass it by.

Sustainable, ethical branding is designed to…

  • Stand the test of time
  • Root down into the deeper mission behind your work
  • Connect deeply with your customers and help your business to grow organically

It’s designed to make you stand out from the crowd. Not just today, but every day.


A sustainable brand weaves together strong roots with intentional design to draw people to your business, effortlessly.

Trusted to craft sustainable brand designs by...



ethical branding agency

sustainable branding & design services


There are a few ways to work with me, and each branding and design agency service is designed to give you the support you need no matter what stage you’re at in your business…

authentic branding

You’re ready to connect deeply with your ideal customer by translating your values into an impactful brand identity design.


You’re looking for a quick turnaround and want to work with me for a day on anything design related to immediately elevate your brand.

brand roots workshop

You’d like to uncover your brand essence and strategy in a full day workshop using my innovative nature-based approach.

brand school

You’d like to create or improve your brand with my self-paced courses and workshops.


We are so in love with our new branding! I love how now we have a unique and cohesive look across our social media channels, website and packaging, it is already helping to make us look more like a “proper” business.

Bianca & Giulio, Zero Waste Path


"Such a joyful experience!"

Seeing my vision for Lucky Cloud come to life was one of, if not THE highlights of my year.

Lucy Cardwell, Lucky Cloud Skincare


"There are no words to effectively convey how incredibly impressed I am with our new branding!"

Charlotte understood exactly what I wanted my business to represent and encapsulated it into a new brand identity.  I absolutely love the new branding and the brand pack is so comprehensive it contains everything I need and more!

Rachael, Inside Out Wellness Centre


You're a branding rockstar!

You did an absolutely amazing job and it was a real pleasure working with you on this re-brand project. A few months since launching the re-brand we are now the number 1 best-seller in the plant-based Supplement Category!

Shameek, co-founder OMVITS



Creative Wilderness created the ideal branding campaign for us in a short space of time. Charlotte comes across not only passionate about design but also about using her skills and experience to make social change.

Sherelle, Manchester City Council



The store feels like a proper store rather than a ‘one-woman-band’ and we’ve been featured in Forbes, the Guardian and other publications.”

Tash founder of The Kind Store

"I Swooned!"

Hiring her was one of the best decisions I‘ve made in my career because she hit my vision on the head! I swooned every time she sent me her suggestions and have received compliments on my brand and website ever since.

Jessica, Ethical Brand Marketing


Zero Waste Design
Why work with Creative Wildnerness?


I think before I create. Using intuition to chose the right font, colours and logo design for your business.


I don’t follow the crowd and pride myself on my honesty.


I love going all out with creativity, creating modern and inspirational designs that get people talking. I salute individuality.


I stay true to my sustainable roots from the KeepCup I drink my tea from to the sustainable business suppliers I use.

Meet the Founder and Sustainable Brand designer

Charlotte smiling at camera
 Hello I’m Charlotte!

…the Founder of Creative Wilderness a sustainable branding and design agency.

I learnt my design and branding craft at big design and advertising agencies. Now I use that knowledge to make independent brands like yours have a powerful (and ethical) impact.

I’ve worked with some of the leading ethical and sustainable brands, creating brand and website experiences that have helped them grow into the impactful businesses they dreamed of.

When I’m not designing sustainable brands, you’ll find me in nature – hiking, wild swimming, and exploring in my new VW T4 campervan ‘Autumn’. It’s here that some of my best ideas come to find me, out exploring the wilderness.

download 'the power of authentic branding' free ebook

In my emails, I share ethical business tips to help you grow your small business sustainably, my free ebook to teach you about the power of branding and thoughts from my wanderings in the wilderness.

let's talk design...

Get in touch to find out about my branding, website and design services or to ask any questions.