Here, I share articles about living and running a business intentionally, finding the right balance between authenticity and being customer-focused in your work, and creating a striking brand that connects emotionally with your audience.
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How to Make your business branding more memorable
Creating a memorable brand is essential for any business looking to stand out from the competition. By improving your branding, you can communicate a strong message to customers, build relationships with them and ultimately generate more leads and conversions. Here...
Branding Options for Your Small Business
For your small business, there are a range of branding options. How do you know what to choose for your small business branding? I'll be exploring rebranding, brand refreshes, complete brand overhauls. What's the difference and which branding option is right for you...
How Sustainable Branding Helps you Connect with your Customers
Today I wanted to chat to you about how to connect with your customers on a deeper level through building an impactful and sustainable brand. If you feel that your product or service is fantastic but somehow people don't seem to be jumping at the chance to buy from...
Rewilding My Business: Recovering from Long Covid
Join me in the wild as I record spontaneous voice notes from the wilderness sharing my journey 'Rewilding my Business'. Recorded organically and raw so expect some gusts of wind and nature sounds and occasional ermmmms! This first one was recorded...
Semi-Custom Brand Kit vs Canva Logo vs Bespoke Branding: What’s Right for You?
When you’re building your brand, just starting out or wanting to make intentional changes to your current branding, it’s easy to feel lost in the 'brand woods' with all the options. Do you DIY using a quick logo found on Canva and hope for the...
5 Signs You’re a Soulpreneur
5 signs you're a soulpreneur Are you a soulpreneur? Highly sensitive entrepreneurs embrace a mindful approach to business. Discover what it means to be a soulpreneur and how to grow your business as a soulpreneur. Perhaps like me, you relate to the...
Why Choose Squarespace for Your Small Business Website?
Why I recommend Squarespacefor your small business website As a small business, a professional and simple-to-use website is essential to organic growth. That’s why I usually recommend Squarespace to UK business owners who love ease,...
The Best Online Branding Courses for Small Businesses and Solopreneurs
The best online branding courses forsmall businesses and solopreneurs Discover the best online branding courses for small businesses and solopreneurs to attract aligned customers. As a small business or solopreneur, branding helps grow your...
Brand Story: Forming a Nature-Inspired Sustainable Brand Away From Corporate Constraints
After years of working in corporate communications and leadership Sophie decided she wanted more freedom to do what she loved so launched her leadership coaching business, Be Your Best Version. She offers outdoor coaching to help the people she...
The Forest: Brand Nature Outdoor Coaching Program Review
The Forest is an inspiring coaching program that get's you away from your screen and outdoors into nature to explore and transform your business naturally. When you enter The Forest you’ll find space to explore a new path on your business journey....
Purpose-Driven Brand Strategy: What Is It and Why Is It So Important
What is a brand strategy? Learn what a purpose-driven brand strategy is and how it builds a strong foundation for your ethical business. For small businesses with big hearts, a clearly defined brand strategy can help you connect with customers who...
How Outsourcing Graphic Design Can Help With Your Business Burnout
How Outsourcing Graphic Designcan help with your Business Burnout Discover the multitude of benefits that outsourcing design work can bring to small businesses! As a creative business owner, I’m often full of ideas. I’ll excitedly jump from one to...
What is Branding? Why is it important?
Learn what branding is and why branding is so important for your small business and how your brand experience can have a positive impact on your overall business success. In this video, I give a short introduction to why I think getting your brand...
Brand Story 03: with Root Web Design Studio
Welcome to the Brand Stories series! Brand Stories go behind the brand where I chat to some of the inspiring business owners and brands on the story behind their brand. I hope you too can be inspired to hear how they built their own authentic...
Behind the Scenes of The Forest: Launching my Brand Mentoring Program
Welcome to the behind the scenes journey as I create my group brand mentoring program 'The Forest'. In this video I'm sharing the start of my journey, the roots and mission behind The Forest - my 3 month group brand mentoring program for small...
What is Sustainable Ethical Branding?
What is ethical, sustainable branding? A guide to sustainable and ethical brandingSustainable and ethical branding can be considered more of a niche area; however, as more and more brands want to have a positive impact on people and planet, it’s...
The Design Day Intensive with Pip Christie Copywriter
My Design Day service is for smaller design jobs where you'd like to work with me for the day (or a series of days) to get your design to do list done and also refresh your brand or social media designs. Here I'll be showing what happens during one...
What is Green Regenerative Branding? Eco Branding Guide
What is an green regenerative business brand model? A green, regenerative business brand model is one that is focussed on extending the life of products and resources by reusing, repairing and repurposing as much as possible. It’s all about...
Exploring the Benefits of Using Biomimicry in Design
Learn about the concept of biomimicry and how it can be applied to design. Find out how beneficial it is for your brand and business by helping you to be more sustainable, eco-friendly and in-tune with nature. It’s inspiring to see so many...
How to connect with Nature to find creativity for your Business.
Running a business can be stressful and exhausting, but finding moments to stop and reconnect with nature may offer more than just a change of scenery. Taking time to connect with nature can inspire creativity, boost productivity, and help promote...
How to find motivation in your business when you have no energy
When you have no energy or motivation for your brand and business it can feel like you are in an endless winter energy-wise. In these times it can feel hard to focus, to find momentum and to find your inner guidance. Perhaps your initial energy...
My top 5 best business tools for Solopreneurs
Spending time doing what you enjoy and have passion for is so important in your small business business. Running a small business as a solopreneur can often feel like a lot of admin so I wanted to share my best business tools if you are craving...
How to create a brand identity for your small business startup
Creating a brand identity and starting a small business can be one of the most exciting times. It's a time full of adventure, possibility, hope, inspiration and big ideas. It can also be a pretty tough time too as you are pulled in so many...
How I remotely work in my campervan
I loved chatting to the BBC about my remote working set up in my campervan and how I have shaped my business to allow me to go away and work in my campervan. This feature appeared on the BBC News as I shared my love of getting away into nature and...
Brand Story 02: Lucky Cloud Skincare
Welcome to the Brand Stories series! Brand Stories go behind the brand where I chat to some of the inspiring business owners and brands on the story behind their brand. I hope you too can be inspired to hear how they built their own authentic...
Monthly Graphic Design Retainer UK
You've got your branding, your website is all launched but you still feel like you might need a little extra monthly retainer support with graphic design. And using Canva is giving you a headache! That's where a monthly graphic design...
Behind the scenes of my ‘design day’ service
My VIP Brand Intensive Design Day service is for brand design jobs where you'd like to work with me for the day (or a series of days) to get your design to do list done and also refresh your brand or social media designs. Here I'll be showing what...
Brand Stories 01: Behind the Brand with The Travelling Actor
Welcome to the Brand Stories series! Brand Stories go behind the brand where I chat to some of the inspiring business owners and brands on the story behind their brand. I hope you too can be inspired to hear how they built their own authentic...
How to use a Logo Template
Semi-Custom Branding & Logo Kits are something that entrepreneurs and business owners have been using to empower their businesses and allow the quick creation of branded materials and a powerful brand. Once you've got your strong brand roots...
Slow & Simple Business Inspiration
I am not the most patient person when building a slower and simpler business, in fact patience is one thing I am decidedly impatient with! As much as I try and embrace the present and a slo business philosophy, it is still something that I know I...
How I knew it was time to improve my brand
I'm currently working on an amazing brand identity and it's certainly got me thinking about my own brand and how I'm feeling like it needs a bit of a refresh! I created my own branding at the very start of my business and like anything I definitely...
How finding my Brand WOW solved my brand frustrations
I didn’t always have a brand that connected with the right type of people…at the start I had a confused brand pretending to be someone I wasn’t. I’d just launched my business and after years of working at big design agencies I assumed I had to...
Can running your own business really bring you more flexibility and freedom?
Can running your own business really bring you more flexibility and freedom? Find out my approach to balancing my time between work and outdoor adventures by listening to this episode of About The Adventure podcast. During this interview I also...
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