Go For Woke Brand Identity

I worked with ‘Go For Woke’ to create an ethical branding package and brand identity. They are an fashion startup who specialise in ethical and sustainable shopping accessories. They wanted an on-trend look that felt minimalist and used fashion forward colours influenced by interior and blogger trends. I opted for a peach paired with forest green to give a feeling or natural luxury to their products. Alongside this I provided a branding package to include a brand book which shows how the brand works and details the colour swatches, logo’s, patterns and fonts.

You can browse their products here.

Creative Wilderness were, without doubt, the best design agency I could have hoped for. Not only was it important to me to have a beautiful end product, it added so much to the experience to have someone on board who not only could provide that, but who also took the time to really understand the concept of the business and get enthusiastic about it. The finished designs were exactly what I wanted and it was so easy to get this point as the lines of communication were exceptionally clear. It’s always scary in the digital age to put your ideas in the hands of someone you may not have met before but Charlotte really does eliminate that fear by being so open and receptive to ideas. Would recommend to everyone!
Nicole Mitrovic

Go for Woke

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