brand stories 02: with Lucky Cloud Skincare
Hear how Lucy rebranded and updated her sustainable packaging to grow Lucky Cloud, and how she balances being a solopreneur with feeling like a bigger brand!Welcome to the Brand Stories series! Brand Stories go behind the brand where I chat to some of the inspiring business owners and brands on the story behind their brand. I hope you too can be inspired to hear how they built their own authentic brands, the blockages and hurdles they have overcome and how the creation of a brand worked!
Hear the second brand story and behind the brand with Creative Wilderness and Lucy from Lucky Cloud Skincare.
A few of the topics we discuss…
• How going through the re-branding process helped Lucy elevate the Lucky Cloud Brand
• Is branding just for big businesses?
• How to create a bigger feeling brand when it’s just a one person business
• How has Lucy used the new brand to grow Lucky Cloud Skincare
• The brand building process
• Ethical skincare and sustainable packaging and the hurdles Lucy overcame to create a sustainable skincare line
Watch Lucy’s inspiring brand story below (audio version too if you’d prefer to listen!)
PREFER LISTENING? AUDIO VERSION BELOW…
Brand story 02: WITH Lucky cloud skincare
brand story links
View the full brand experience created for Lucy here
Visit the Lucky Cloud Skincare website.
Follow @luckycloudskincare on instagram.
Sustainable Packaging UK, Eco-Friendly Print & Packaging Tips
Cutting down on unnecessary waste and going plastic free and sustainable with your packaging and printing is something many brands are embracing. It’s great to see sustainable, eco-friendly print options become more widely available to small businesses in the UK and...
Coping with Business Overwhelm as a Highly Sensitive Person
It’s so hard not to fall into that frantic business overwhelmed trap that modern business life so easily induces as a self-employed Highly Sensitive Person (HSP) - Podcasts, Instagram adverts, people doing way more things than you, courses you need to go on, books...
Why authentic brand experiences are so important
I want you to think of something you’ve bought recently online, (ideally from an independent online store or real-life store). How did it make you feel? Why did you choose that particular place? Did they do anything that made you smile and bring joy to your purchase?...
ethical branding advice & thoughts from the wilderness
In my emails, I share authentic branding advice and ethical business tips to help you grow your business sustainably, alongside thoughts from my wanderings in the wilderness.
As a special welcome, you’ll get The Power of Authentic Branding Ebook when you join. I only send out intentional emails and will never overwhelm your inbox!